When the Bad Guy Wins

Screen Shot 2014-07-28 at 9.09.55 AMWe’re so used to watching the good guy win, or the couple live happily ever after. But, you know what I like, I like when movies take a turn you didn’t see coming, and the bad guy wins. These endings get stuck in your mind and leave you shocked. Here are a few of the top movies where the bad guy wins!

 
 
 

Seven This one is a downer, ending with the antagonist not only defeating the protagonist on a visceral level, but a psychological one as well. Rosemary’s Baby This terrifying classic remains one of the greatest horror films of all time for good reason. Rosemary has decided that if she can’t beat them, she might as well join them, a terrifying note that lingers in the viewer’s mind. The Usual Suspects In this clever thriller, five men are arrested in the wake of a truck hijacking and you don’t figure out who the master criminal is until the very end. You kind of have to watch each movie to understand how it all comes together at the end and these are just a few of the top movies where the bad guy wins. You can check out more, here.

When did doing something ‘like a girl’ become an insult?


Proctor & Gamble
recently took on a self-esteem issue in their new Always “Like a Girl” ad. They object to the age-old expression that is always used to express a weak or lesser form of anything with a simple question, “When did doing something ‘like a girl’ become an insult?”

They set up two groups of people: pre-adolescent girls and everyone else. They ask a boy and a woman to run like a girl and they flail their arms and jog weakly. Ask a young girl to run, throw, or do some karate moves they give it their all!

Even if this is just a sales pitch to sell more panty liners, it sends a great message and I hope I see more ads like this!

2014 World Cup Commercials

germany-winsLast night Germany took home the 2014 World Cup title, so what’s a better way to celebrate then check out some of the best World Cup commercials?!

The World Cup in Brazil has been one of the most entertaining World Cup tournaments in recent memory. With so many goals and upsets, every match has been interesting, but the commercials have also been quite entertaining! Here’s a few of the best commercials that aired during the World Cup!

McDonalds
This has to be one of my favorite commercials. It features some of the most amazing trick shots being performed by average people around the world.

Hyundai
I’m sure this has happened to everyone before; trying to avoid the outcome of the big game that’s already happened. Oops!

T-Mobile
What would happen if the rules of soccer were similar your wireless plan?

Adidas
Oh you know, just the gorgeous David Beckham, Zinedine Zidane, Gareth Bale and Lucas Moura playing an innocent game of soccer.. in their house.

Beats By Dre
In “The Game Before the Game” we see how everyone gets ready for the beautiful game.

Nike
“Winner Stays” is a pick up game with friends where they transform into their favorite players.

 

Want to see more? You can watch more commercials for the 2014 World Cup, here! Prost!

Cannes Lions Favorites

The Cannes Lions is the world’s biggest annual awards show and festival for professionals in the creative communications industry held in Cannes, France. They have over 150 hours of content, plus tons of creative speakers and workshops to attend. It’s a pretty big deal!

This year’s festival was held June 15-21st. The categories range from directing to creative effectiveness and subcategories therein, each holding an award from 1st to 3rd, including an overall grand prix winner. There were to many great videos to count, but here are some of our favorite winners!

 

Chipotle “The Scarecrow”: PR, Cyber Grand Prix

This is a gorgeous, but haunting animation. A scarecrow living in a dystopian world, flees an industrial food company and opens his own restaurant with healthy, unprocessed food.    

British Airways “Magic of Flying” Billboard: Direct Grand Prix

This one is really cool! OgilvyOne, from London, featured digital billboards that reacted in real-time to the British Airways planes flying above in the air.

 

Volvo’s Epic Split: Cyber Grand Prix and Film Grand Prix  

Of course I had to throw in Jean-Claude Van Damme doing “the most epic of splits!” I’m sure you’ve seen this one being shopped around the web, but it actually won 2 Grand Prixs.  

These are just a few of our favorite winners. What were some of your favorites? You can view all the Cannes Lions entries and winners, here!

Orange is the New Black is Back!

oitnb If you’re like me, you’ve probably already binge watched season 2 of Orange is the New Black on Netflix! The popular on-demand show and its crazy ensemble of inmates is back in action, or incarceration…

OITNB season premiere begins with a re-introduction of inmate Piper Chapman played by Taylor Scilling; however, following episodes are much less Piper. Episodes are filled with flashbacks from inmate’s pasts and give other characters a chance to shine and tell their story. The good thing about OITNB is that there are so many interesting characters so you don’t have to wait long for something frisky or funny to happen!

Don’t have Netflix? Season 1 of Orange is the New Black is out on DVD and Blu-ray, but you’ll have to wait a bit for season 2 to hit the shelf.

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